TrueLane Desk · one environment for your fleet

Every dispatch tool shows you the load. This one shows you the money.

Price each offer against what that truck really costs, then dispatch it, bill it, pay the driver and reconcile fuel and ELD, all in one environment where the numbers match everywhere and every change is on the record.

Book a walkthrough Watch the desk

Already on a TMS and an ELD? You don’t have to switch. Start with the $750 Leak Read →

Dispatching for several carriers? Each carrier runs as its own terminal in one desk, and invoices and driver statements carry that carrier’s own MC, DOT and remit-to.

One builder, one point of contact. Walkthroughs run on a sample fleet.

01 · The desk

One environment, one set of numbers.

A walk through the desk on a sample fleet: pricing an offer, the planner, the invoices still owed, and the numbers behind them. Every name and figure on screen is invented.

Click the monitor to watch it large, with sound.Tap to watch it full screen, and turn your phone sideways. About two minutes, with music and no voice.

02 · What’s inside

All in one. Nothing to stitch together.

One record from the quote to the invoice to the driver’s pay, on the same audited math as the driver app.

Quoting

Every offer priced at that truck’s own cost

Leak ledger

Detention, dwell and empty miles, in dollars

Rate cons to loads

Drop in the PDF, check it, it’s a load

Dispatch and planner

Trucks, drivers and loads on one board

Billing

Invoices with detention on them, late ones chased

Driver pay

Per mile, hourly, flat or a percent

Live fleet map

Idle and dwell flagged

Driver app

Stops, PODs and check-calls from the cab

Accounting export

Invoices and settlements, clean

Factoring, fuel cards, load tracking and fuel tax connect from the same desk.

Founding-carrier onboarding: I load your trucks, drivers and customers with you and connect the services you use.

03 · Pricing

Start where you are.

Running a fleet or dispatching for carriers? The Desk is all you need. The Leak Read and Signals are optional, for established carriers who keep their own TMS.

TrueLane Desk + driver app

$99 + $25 a truck

Run it on TrueLane

  • Quote, dispatch, bill and pay drivers from one desk
  • Signals, the driver app, and 2 drivers and 2 trailers per truck included
  • $349 a month minimum: 10 trucks is $349, 25 trucks is $724
  • 50+ trucks: quoted. No Read required

The Leak Read

$750

For carriers with their own TMS · Optional

  • Not needed to use the Desk. Dispatchers and fleets can skip it
  • 90 days of your loads, fuel and ELD detention in, one page of dollars by leak out
  • About a week turnaround, credited toward your first 3 months of Signals or the Desk

TrueLane Signals

Founding-carrier pricing

For carriers with their own TMS

  • Reads your exports and feeds, no TMS login needed
  • Alerts your dispatchers and CFO by Slack, email or text
  • A leak report every Monday

Signals is quoted after the Read. No card and no contract to start. Each truck includes 25 rate-confirmation reads a month; extra reads are 25 cents each, billed separately. The driver app for owner-operators is priced on its own pricing page.

04 · Who
Christopher McDaniel, founder of TrueLane

Christopher McDaniel

Founder, TrueLane

“I’ve spent a decade in transportation — managing some of the largest accounts at Fortune 500 companies, on both the brokerage and carrier side. I’ve done the negotiating, run the dispatch, and owned the accounts on both ends of the load.

“Along the way I’ve seen real data buried, lost in translation, or overlooked — costing companies hundreds of thousands to millions. TrueLane reads between the lines and produces a clear picture of where your money is going and where the operation can improve.”

Real data. Real solutions. Real deal.

05 · Questions
Is it live?

Yes, in early access. I onboard each carrier personally: your trucks, drivers, customers and alerts set up with you. The walkthrough above runs on a sample fleet, so no customer data is shown.

Is this only for dispatchers?

No. Dispatch is one room. Quoting, billing, driver pay, fuel, ELD, trailers and the audit trail share one record, so the numbers match everywhere and a leak in one place shows up in all of them.

What does it cost?

The Desk is $99 plus $25 a truck a month, with a $349 minimum (10 trucks is $349, 25 trucks is $724). It includes Signals and the driver app, and no Read is required. Signals on its own, for carriers who keep their TMS, is founding-carrier pricing quoted after the Leak Read, which is $750 and credited toward your first 3 months of Signals or the Desk. No card and no contract to start.

I dispatch for several carriers. Can I use it?

Yes. Each carrier runs as its own terminal in one desk, so trucks, drivers and loads stay separate, and invoices and driver statements carry that carrier’s own MC, DOT and remit-to. Payment goes to the carrier, not through the desk.

What counts as a read?

A read is one rate confirmation or dispatch screenshot read by an AI service and turned into a draft load. Each truck includes 25 a month, pooled across your desk. Extra reads are 25 cents each, billed separately, with a monthly limit so a busy month never surprises you. A read that fails is free.

How big a fleet can it handle?

It has been tested on 1,500 tractors, 5,000 trailers and 50,000 loads of invented data, with most pages opening in about a second.

Do I have to leave my TMS?

No. Start with the Leak Read and Signals alongside the system you run today. The desk is for when you want dispatch, billing and driver pay in one place.

Does it connect to my drivers’ phones, ELD, fuel cards or factoring company?

Yes. Driver phones, ELD and telematics, fuel cards and factoring connect to the desk. I confirm which connections are live for your providers before you sign, and if you use one that is not connected yet, tell me and it goes on the list.

How does this fit with the Leak Read and Signals?

The Leak Read finds where your money leaks, Signals alerts you when the next leak starts, and the desk is where you run the day. Start anywhere. The $750 is credited if you go further.

06 · Start here

How do you run your fleet today?

Book a free 15 minutes, or send me a few lines and I’ll reply by email.

Please don’t send passwords, customer data or anything private here.